Improving your Farm Profile – Website Design & Social Media

In twenty-century Britain, all professional businesses are expected to have a web presence and farming should be no exception. Creating a website can help with the recruitment process on the farm by attracting staff, but also spread positive messages about farming. Online platforms like WordPress can be used when designing a website yourself, but it’s worth using a website designer to help with technical aspects of web design and upkeep. Social media is another great way to spread positive messages about dairy farming but remember when using photos on social media and on websites, think about the context and consumer perception behind the photos. This business insight explores how you can improve your farm profile by having a suitable online presence.

Issued August 2020

About Kingshay insight publications

insight publications replace the Farming Notes which have been produced by Kingshay since 1991, publishing on issues critical to the success of a modern dairy farm business. These briefings which now include dairy insight, business insight and research insight, provide dairy farmers, large animal vets, farm consultants and other interested parties with the most important and timely information in a concise two-page format. The information contained in our insight publications is written and updated by our experts to ensure accuracy and save you time.

A selection of insight publications and Farming Notes are available to buy individually from our online shop. To gain access to all our publications become a Kingshay member.